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How to redesign your uConnect platform

This guide walks you through how to approach a redesign strategically, followed by dedicated how-to sections for the most common redesign scenarios, complete with tactical steps you can take and guidance on when to involve the uConnect Support team.

Christina Butler avatar
Written by Christina Butler
Updated this week

Redesigning your uConnect platform doesn’t have to mean starting over. The most successful redesigns are intentional, phased, and aligned to specific goals—whether that’s improving engagement, simplifying content management, or reflecting a new institutional brand. Read below to learn about our most common redesign scenarios and how you tackle each on!

Live Workshop Session on Platform Redesign

Step 1: Establish Clear Redesign Goals

Before making any changes, define why you’re redesigning and what success looks like. Your goals should drive every decision you make in the platform.

Common goal examples:

  • We adopted a new career community model → update all Community pages.

  • Engagement is low on “Build Career Skills” pages → restructure main navigation to surface them.

  • Staff need an easier way to manage Community pages → standardize page templates.

  • We want more alumni mentor engagement → promote the tool across navigation, pages, and banners.

  • Our resources are outdated and over-tagged → audit, clean up, and standardize tags.

  • Our university rebranded → update logos, colors, fonts, and navigation styling.

Best practice
Document your goals in writing. These become your “north star” when deciding:

  • What to change

  • What to keep

  • What not to touch (yet)

Step 2: Know What You Can Edit vs. What Requires Support

A smooth redesign depends on understanding responsibilities. In general, uConnect updates your infrastructure of your platform and you can edit the contents within the existing infrastructure.

You can edit:

  • Page content within existing widgets

  • Menus (build drafts and update links)

  • Community names, descriptions, and images

  • Content categories (tags)

  • Email branding (headers, colors, footers)

uConnect Support must handle:

  • Creating new Community Groups

  • Widget additions, removals, or layout changes

  • Taking Community menus live

  • Platform-wide branding (logos, fonts, colors, navigation styling)

  • Technical configurations

Rule of thumb:
You manage content within the structure. Support manages the structure itself. Read more here!

Common Redesign Scenarios (with Tactical Steps)

1. Redesigning Career Community Models

Community pages form the structural backbone of your uConnect platform. Changes here should be deliberate.

Step-by-step approach

  1. Create a list your current Communities

    • Use the Manage → Communities section.

    • Consider creating a spreadsheet with current vs. proposed Communities.

  2. Map your new Community model

    • Compare current Communities to your desired structure.

    • Identify where existing Communities can be reused or renamed.

  3. Repurpose instead of deleting

    • Rename Communities, update descriptions, and refresh imagery.

    • This preserves existing tags and content relationships.

  4. Avoid deleting Communities

    • Communities also function as tags.

    • Deleting them removes that tag from all associated content.

    • Deleted Communities cannot be restored.

  5. Request new Community Groups only if necessary

    • New Community Groups require a support ticket.

    • Avoid creating them unless your structure truly demands it.

  6. Relink updated Communities

    • After renaming or updating URLs, refresh or save your main menu to relink pages.

Caution with Audience Communities:

Student, Alumni, Employer, and Staff Communities are hard-coded.

You may rename them, but you cannot delete them.

Adding new Audience Communities creates new account roles—disable sign-ups if needed.

2. Increasing Engagement Through Navigation Changes

When engagement is low, visibility is often the issue.

Tactical steps

  1. Identify underperforming content

  2. Map a new navigation hierarchy

    • Decide what users should see first.

    • Prioritize high-impact pages (e.g., Career Skills, Mentorship, Events).

  3. Build a new menu draft

    • Create a brand-new menu instead of editing the live one.

    • Rearrange items to reflect your goals.

  4. QA before going live

    • Check links, labels, and user flow.

    • Ensure renamed Community URLs are refreshed.

  5. Activate when ready

    • Toggle the new menu as your primary navigation.

3. Standardizing Community Page Templates

Template consistency improves both user experience and internal efficiency.

How to implement

  1. Design a standard layout

    • Decide which widgets appear, in what order, and with what orientation.

    • Apply one layout per page type (e.g., all Career Communities).

  2. Inventory existing widgets

    • Identify which widgets are missing, duplicated, or misplaced.

  3. Submit widget requests (one per change)

    • Add widget

    • Move widget

    • Edit widget

    • Remove widget

  4. Roll changes out systematically

    • Apply the same widget changes across all relevant pages.

    • Track progress using a checklist or spreadsheet.

Why one widget per ticket?
It improves accuracy, speeds turnaround, and makes troubleshooting easier..

4. Driving Traffic to Specific Career Tools

If a feature exists but isn’t being used, it needs to be surfaced repeatedly.

Tactical promotion plan

  1. Add the tool to your main menu

    • Ensure it’s accessible from anywhere on the platform.

  2. Request header or button widgets

    • Feature the tool visually on high-traffic pages.

  3. Expand widget usage

    • Request placement on more Community pages.

  4. Use homepage promotion

    • Announcement banners

    • Header images with calls to action

  5. Reinforce through email

    • Align automated and custom emails with the same messaging.

5. Streamlining Resources and Content Tags

Content sprawl is normal—but manageable.

Step-by-step resource audit

  1. Export content to CSV

    • Do this per content type (Resources, Videos, Blogs, etc.).

  2. Add tracking columns

    • Keep / Remove

    • New tags

    • Assigned staff member

    • Notes

  3. Evaluate content

    • Remove outdated or redundant resources.

    • Consolidate where possible.

  4. Standardize tags

    • Aim for fewer, broader tags (ideally under 10 per content type).

    • Use the “count” column to identify unused categories.

  5. Update content categories

    • Rename or delete categories before retagging content.

    • Only delete categories you are certain you won’t reuse.

  6. Update content in the platform

    • Apply new tags consistently.

export resources within a uconnect platform

Pro tip: This is a great project for student workers or shared team ownership!

6. Implementing a Full Branding Update

Branding updates affect nearly every visible element of your platform.

What you can update yourself

  • Email header images

  • Email colors and footers

  • Automated email design elements

What requires a branding support ticket

  • Platform logo

  • Fonts (Google or Adobe fonts)

  • Header space and navigation styling

  • Buttons and color palette

  • Footer styling

Best practices

  1. Gather branding assets first

    • Logos, color codes, font files, brand guidelines.

  2. Submit a single branding request

    • Select only the elements you need updated.

    • Upload all required assets.

  3. Plan for ripple effects

    • Page names, Community labels, and internal references may need updating too.

Final Best Practices for Any Redesign

  • Start with goals, not features

  • Map changes outside the platform first

  • Repurpose instead of deleting whenever possible

  • Standardize layouts to reduce long-term maintenance

  • Use spreadsheets to manage large-scale audits

  • Lean on uConnect Support early for structural changes

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