What are the differences between automated emails and custom emails?
Custom Emails vs. Automated Emails
Custom Emails
Send one-time, personalized messages to targeted groups.
Fully customizable layout and content
Add static text, images, and dynamic content
Choose recipients using tags (e.g., “Juniors” in “Healthcare”)
Track email engagement and analytics
Automated Emails
Recurring emails that proactively deliver relevant content.
Sent daily, weekly, and/or monthly with no manual work
Pulls content directly from your platform based on user interests
Uses intelligent ranking (New, Upcoming, Expiring, and Randomized) to highlight the most relevant posts based on your preferences.
Great for ongoing engagement without needing to build a newsletter