Labor market data is a critical tool to increase visibility into potential career paths, and more importantly, the required skills, salaries, hiring trends and other related information for those professions that's often missed when assessing future careers. This information is essential for your students, who can use this information to inform their daily career decisions, and also other stakeholders, like prospective students, parents and families, faculty, and more.
Bringing Labor Market data into admissions and enrollment sites, academic program pages, and other areas of your university website can help to inform stakeholders of where the labor market is headed, and position your institution as the necessary step to finding success.
Not to mention, sharing this tool with your university will position you and your team as leaders on campus in terms of tying your institution's value to real world outcomes
Ways to promote the module:
Below are some ways our Client Partners are promoting the Labor Market Insights Module.
Embed the data in other office/department sites
Equip Faculty with knowledge of this tool so they can share with students when approached for career advice/questions
Create an assignment using this module in any career courses
Add into any documents for 4 Year Career Readiness Plans
Send an email announcing the launch of this tool that and how students can leverage it
Create a short video to feature on the homepage and/or send in an email announcement giving a quick tutorial on how to use the tool
Have the Career Services team add a link to their email signature to spotlight extra attention
Engage with Admissions to show this module for potential incoming students and their families
Within weekly team meetings add as an Agenda item continuously to see who is talking about it, how are they talking about it, how are they using it with students. The more staff sees their peers using it the more they will also start to incorporate it into their meetings with students.
Note: If you have any questions about promoting the Labor Market Insights Module, please submit a support request and someone on our Support team will be happy to assist.