In addition to the automated alerts system, you can use uConnect's custom email builder to send customized messages to targeted audiences. 

Create a custom email:

  1. Under the Engage tab in the left-hand side menu, hover over Emails and select Custom Emails
  2. Use tags to specify the audience you wish to target (e.g., to target a specific major, you would select the Students audience and Marketing academic category tags)
  3. Add content to your email by giving it a subject, a title and an introductory paragraph
  4. Build out your email further by importing pre-existing content or adding additional custom content
  5. Preview your email and consider sending a test to be sure everything is correct
  6. Schedule the delivery date and time for your email to send

Note: We recommend experimenting by creating emails and testing them through the Preview and Send a Test feature prior to pushing any campaigns.


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