In addition to the automated alerts system, you can use uConnect's custom email builder to send customized messages to targeted audiences.
Create a custom email:
- Under the Engage tab in the left-hand side menu, hover over Emails and select Custom Emails
- Use tags to specify the audience you wish to target (e.g., to target a specific major, you would select the Students audience and Marketing academic category tags)
- Add content to your email by giving it a subject, a title and an introductory paragraph
- Build out your email further by importing pre-existing content or adding additional custom content
- Preview your email and consider sending a test to be sure everything is correct
- Schedule the delivery date and time for your email to send
Note: We recommend experimenting by creating emails and testing them through the Preview and Send a Test feature prior to pushing any campaigns.