Activation and Promotion Guide: Classes Module
This guide serves as a comprehensive outline for promoting and integrating Classes into your virtual career center.
The guide includes:
- Announcement Templates: Ready-to-use email templates for students and faculty/staff, including subject lines, to introduce the new skill-building and career courses sourced from trusted providers like Codecademy, Primerli, and Exponent.
- Promotion Ideas: Suggestions for platform edits, such as creating a custom front-page banner and alert banners, and re-purposing the banner as an email header image.
- Engagement Strategies: Ideas for the career team and cross-departmental collaboration, like creating workshops around the skill-building classes and hosting demos for faculty/staff on incorporating the content into assignments.
- Getting Started Instructions: Steps for students and faculty to access the resource, including navigating to the 'Explore Career Paths' or 'Build Career Skills' sections and using filters to browse courses.
- Automated Updates: Information on how users can sign up for personalized newsletters based on their topics of interest.
- Marketing Support: Reference to the uConnect Marketing Toolkit and support articles for publishing and promoting classes.