--- title: Create an Employer Sponsorship Program in 5 Easy Steps description: Follow these 5 steps to secure funding and grow employer engagement. --- [![uConnect](https://s41911.pcdn.co/wp-content/uploads/logo.svg)](https://www.gouconnect.com/) - [Knowledge Base](https://support.gouconnect.com/) - [Career Everywhere](https://www.gouconnect.com/career-everywhere/) - [Community](https://www.gouconnect.com/career-everywhere/community/access/) - [Submit a Ticket](https://share.hsforms.com/10AUHU9-DRi-Bw3fdB-SUYA8bok) - [Support Portal Login](https://support.gouconnect.com/_hcms/mem/login) ✕ ## Submit a Ticket Loading support form... [Skip to content](https://support.gouconnect.com/articles/10910226-create-an-employer-sponsorship-program-in-5-easy-steps#main-content) Open main navigation Close main navigation What do you need help with today? - There are no suggestions because the search field is empty. 1. [uConnect Knowledge Base](https://support.gouconnect.com/articles) 2. [Market Your Platform](https://support.gouconnect.com/articles/market-your-platform) # Create an Employer Sponsorship Program in 5 Easy Steps **⏱ Estimated Read Time: 4 minutes** A strong employer sponsorship program can help fund your Virtual Career Center while strengthening partnerships with key employers. Whether you are building a sponsorship program from scratch or looking to expand an existing one, follow these five steps to secure funding and grow employer engagement. ## **Step 1: Identify Target Employers** Identify 5-10 of your top hiring companies: - Employers attending career fairs or on-campus events - Companies with strong alumni connections - Local businesses invested in workforce development ## **Step 2: Develop a Sponsorship Program** [Use our sponsorship template](https://premiumdemo.demo.uconnectlabs.com/resources/become-a-sponsor/)to create clear tiered sponsorship options. Define pricing and benefits for each level. **Example Sponsorship Tiers:** - **Gold ($15,000):** Headline sponsor with logo placement on the front page - **Silver ($10,000):** Sponsor a specific community - **Bronze ($5,000):** Sponsor to be featured in our newsletter - **Optional Add-Ons:** Priority placement at career fairs and exclusive tabling opportunities ## **Step 3: Promote the Sponsorship Program to Employers** Once your sponsorship tiers are finalized, reach out to target employers via email to secure funding. - Include a link to a **landing page** where they can learn more and express interest. ## **Step 4: Implement Sponsorship Features in uConnect** Once a sponsor, update your platform reflect their support. 1. **Add Sponsor tags** 1. Navigate to **Manage** 2. Then **Content Categories** 3. Then **Sponsors** and tag the employer. 2. **Create a Sponsors page** 1. Go to **Publish** 2. Then to **Pages** 3. Then to **Sponsors** to add introductory text and showcase sponsors. 3. **Customize Employer Community pages:** Add a CTA button in the intro text space and link sponsorship details in the main navigation. ## **Step 5: Promote Sponsors and Track Success** To maintain strong sponsor relationships and attract future partners: - **Announce new sponsors** with a campus-wide email. - **Feature sponsors** in newsletters and community pages. - **Track engagement and report back to sponsors.** - [Get Started](https://support.gouconnect.com/articles/get-started) - [AI Search](https://support.gouconnect.com/articles/ai-search) - [Analytics & Data](https://support.gouconnect.com/articles/analytics-data#main-content) - [Outcomes Data](https://support.gouconnect.com/articles/analytics-data#outcomes-data) - [Platform Analytics](https://support.gouconnect.com/articles/analytics-data#platform-analytics) - [Google Analytics](https://support.gouconnect.com/articles/analytics-data#google-analytics) - [Publish Content](https://support.gouconnect.com/articles/publish-content) - [Manage Your Communities & Content Categories](https://support.gouconnect.com/articles/manage-your-communities-content-categories#main-content) - [Communities](https://support.gouconnect.com/articles/manage-your-communities-content-categories#communities) - [Content Categories](https://support.gouconnect.com/articles/manage-your-communities-content-categories#content-categories) - [Manage Subscribers & Users](https://support.gouconnect.com/articles/manage-subscribers-users) - [Platform Design](https://support.gouconnect.com/articles/platform-design#main-content) - [Widgets](https://support.gouconnect.com/articles/platform-design#widgets) - [Block Editor (WordPress)](https://support.gouconnect.com/articles/platform-design#block-editor-wordpress) - [Menus](https://support.gouconnect.com/articles/platform-design#menus) - [Accessibility Hub](https://support.gouconnect.com/articles/accessibility-hub#main-content) - [Block Editor](https://support.gouconnect.com/articles/accessibility-hub#block-editor) - [Market Your Platform](https://support.gouconnect.com/articles/market-your-platform#main-content) - [Activation and Promotion Guides](https://support.gouconnect.com/articles/market-your-platform#activation-and-promotion-guides) - [Modules & Integrations](https://support.gouconnect.com/articles/modules-integrations#main-content) - [Outcomes Data Visualization](https://support.gouconnect.com/articles/modules-integrations#outcomes-data-visualization) - [Technical Configurations](https://support.gouconnect.com/articles/technical-configurations#main-content) - [Automated Subscriber Uploads (SIS)](https://support.gouconnect.com/articles/technical-configurations#automated-subscriber-uploads-sis) - [Product Updates](https://support.gouconnect.com/articles/product-updates) - [Customer Training Recordings](https://support.gouconnect.com/articles/customer-training-recordings) - [Candid Career+](https://support.gouconnect.com/articles/candid-career) - [General](https://support.gouconnect.com/articles/general)    [![uConnect Logo](https://s41911.pcdn.co/wp-content/uploads/logo-white.svg)](https://www.gouconnect.com/) - [Customers](https://www.gouconnect.com/customers/) - [Case Studies](https://www.gouconnect.com/customers/case-studies/) - [Client Directory](https://www.gouconnect.com/customers/client-directory/) - [Testimonials](https://www.gouconnect.com/customers/testimonials/) - [Product](https://www.gouconnect.com/product/) - [Use Cases](https://www.gouconnect.com/product/use-cases/) - [Integrations](https://www.gouconnect.com/product/integrations/) - [Become a Partner](https://www.gouconnect.com/company/partner/) - [Company](https://www.gouconnect.com/company/) - [Careers](https://www.gouconnect.com/company/careers/) - [News](https://www.gouconnect.com/company/news/) - [Status Page](https://status.gouconnect.com/) - [Career Everywhere](https://www.gouconnect.com/career-everywhere/) - [The Movement](https://www.gouconnect.com/career-everywhere/movement/) - [Community](https://www.gouconnect.com/career-everywhere/community/access/) - [Podcast](https://www.gouconnect.com/career-everywhere/podcast/) © 2026 uConnect Inc. 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